I typically shoot all my photos in RAW and process them on my Macbook Pro 15 Matte. However, I've been testing some of the in-camera processing capabilities of Q. I'm finding that the Q's RAW Development tool to convert to JPEG is quite good. I see no difference between processing images in-camera versus using SilkyPix which we ship with the camera. In fact, I personally like the in-camera color compared to the software development bias which is a bit warm to my old eyes.

In addition, I frequently convert RAW files to black and white for processing, in-phone editing and uploading to my Instagram account. Since the IG files don't need to be large, I really don't like spending too much time with PhotoShop on my MBP to convert these RAW files..

With this in mind, I've started to convert my Q RAW files in-camera to monochrome and am pleased with the results. While I'll still process my black and white files traditionally if I'm making prints, for most other needs the in-camera conversion gives me great results automatically. Here's an example of the original RAW file and the JPEG monochrome image from the camera.

 

Ikelite has released a polycarbonate underwater housing for the K-5 and K-7. It's good to a depth of 200 feet, so you might want to trade in that snorkel for some serious scuba gear.

http://www.ikelite.com/web_two/pen_k5.html

After using the Q last weekend at a workshop in Chicago, Steve posted one of his typically thoughtful and candid "real world reviews" of the Q. It's the first extensive take on the Q by an experienced photographer and well worth the read. http://www.stevehuffphoto.com/2011/09/27/the-pentax-q-digital-camera-review-a...

We moved into our new offices in downtown Denver today. I took this quick snapshot of the building with the Q and 01 Standard Prime lens, then I used PhotoShop Express on my iPhone to bump saturation just a bit and add the rough border. Finally used the new Posterous iPhone app to create this blog entry.

Friday was the last day in my office at Golden. Had to take a snapshot for the memories, plus I don't recall it ever being this clean. While I enjoyed my six years here, I'm looking forward to the next chapter in downtown Denver.

There will be different case options for Q in each market. Here in the US, we're finalizing a leather case (quick snapshots taken on my desk after design review meeting). We expect to release the case at the upcoming PhotoPlus Expo in NYC on October 24th.

We'll be running Q ads on wired.com's mobile site, on it's iPad app and in the print edition. Here's a screenshot from my iPad.

I've always enjoyed Steve's site and his real world reviews. I noticed in the comments section of his post about the new Nikon cameras that he mentions he's got the Q and will be reviewing it shortly. If you're not aware of Steve's work, here's a link to the above mentioned article. Check out the comments. http://www.stevehuffphoto.com/2011/09/21/nikon-enters-the-game-with-the-new-m...

We just released a new 30 second video, "The Pentax Q Time Machine", on YouTube for the US market. It's a quick reminder of our heritage and introduction of the smallest interchangeable lens camera available today.

Here's a preview of the ad campaign we'll be launching for Q in the US. We'll use this creative with certain variations for on-line, print and trade ads, POP (posters for dealers) etc. I thought some of you might be interested in seeing this.